• Full Time
  • Preston

Friday Media Group

Email Marketing Executive

Due to expansion we are looking for an Email Marketing Executive to join our rapidly growing marketing team. This is a full-time role, with your time split between working from home and our office in Preston. We are looking for a talented Email Marketing Executive, with practical experience of creating & delivering successful email campaigns using marketing automation software. As our Email Marketing Executive you will have previous experience of creating compelling email content is a must and you’ll be familiar with using data to analyse & improve your campaigns. You’ll be supporting our sales teams and will be joining a friendly, hard-working marketing team, who thrive on developing new ideas to generate results.

Responsibilities

– Email strategy & communication planning

– Creating compelling B2B email content

– Set-up, scheduling & deployment of email campaigns

– Identifying and suggesting topics for content

– Creating drip campaigns

– Email database management

– Automation set-up and management

– Identifying data segmentation opportunities

– Identifying opportunities to increase sales & improve client engagement

– A/B testing and campaign reporting

– Proofing own content and editing content produced by colleagues

Required Skills

– Minimum of 6 months email marketing experience

– B2B marketing experience is required

– CRM experience (ideally hubspot or similar)

– Experience creating drip campaigns & running automations

– HTML experience is beneficial but not essential

– Self-starter who loves coming up with content marketing ideas

– Proven ability to make data driven decisions

Benefits

  • Flexible working, with both work from home and office
  • 25 days holiday + Bank holidays
  • Additional Birthday day off
  • Gym Membership
  • Ride to work Scheme
  • Free fruit and snacks in office
  • Company Pension scheme.
  • Discounts through Perkbox
  • Company events and social activities
  • Development opportunities
  • A fun and flexible working environment

To apply for this job email your details to hannah.terrill@fridaymediagroup.com